058 | Retention, Conversion, and Growth: Borja Cuan’s Ultimate Marketing Formula

Are you struggling to see the returns you want from your marketing efforts? What’s the missing piece in your strategy? In this episode of the Vital Wealth Strategies Podcast, host Patrick Lonergan sits down with Borja Cuan, the founder of Four15 Digital, to discuss how businesses can evolve their marketing strategies to achieve real, measurable outcomes. Borja shares invaluable insights into the digital marketing world, from the importance of building deep client relationships to obsessing over retention and ensuring the customer experience evolves with your business. If you're ready to transform your marketing efforts, this conversation is a must-listen. 

As the founder of Four15 Digital, Borja has successfully helped businesses scale through tailored digital marketing strategies that use advanced tools like media buying, tracking, and conversion optimization. Whether you’re a business owner looking to increase your marketing ROI or a marketer wanting to learn from the best, Borja’s actionable advice will set you on the path to success. 

Key Takeaways: 

• The importance of building strong, lasting client relationships in digital marketing. 

• How obsessing over retention and evolving the client experience can lead to long-term success. 

• Why customizing strategies for each client is essential in achieving real outcomes. 

• The role of sophisticated tools like media buying and tracking in scaling a business. 

• How to drive conversions and maximize your marketing impact. 

Resources:   

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Credits:    

Sponsored by Vital Wealth    

Music by Cephas    

Audio, video, and show notes produced by Two Tone Creative 

Research and copywriting by Victoria O'Brien